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APRIL 2025
Singapore

FHA-Food & Beverage 2025

Singapore Expo, 1 Expo Drive, Singapore 486150

REPORT

Check out the highlights from FHA – Food & Beverage 2025 in Singapore!

At our booth, visitors had the chance to discover the unique flavours of Europe! Culinary masters wowed the crowd with live cooking demonstrations and invited everyone to taste exquisite dishes made with high-quality European ingredients – beef, pork, apples, and apple-based products.

Our booth became a hub for engaging conversations with industry experts. Topics included modern production methods, strict quality and safety standards, and exciting opportunities for import and export collaboration.

FHA 2025 also featured an inspiring press conference focused on the future of European food on global markets. In addition, numerous business meetings created an ideal setting for building new relationships and exploring diverse paths for partnership.

We believe our booth and the accompanying events offered both inspiration and valuable insights for those seeking unique products and new growth opportunities for their businesses. Thank you for all the promising conversations and fruitful meetings!


We are delighted to invite you to our stand at FHA-Food & Beverage 2025 – one of the most important food industry events in the world. This is a unique opportunity to explore a wide range of European products, including beef, pork, apples and their derivatives, which are conquering international markets with their quality and taste.

Our stand will be a place full of inspiration – we have prepared special culinary shows for you, during which professional chefs will demonstrate innovative ways of using our products in a variety of recipes, perfectly tailored to the needs of the Asian market. We want to share with you the passion for taste and tradition that give our products a unique character.

We also invite you to talk to our experts, who will be happy to present all the advantages of European specialties, tell you about the strict production processes and discuss opportunities for trade cooperation. Join us and discover how European quality can enrich your business!

OTHEREVENTS

7-9 AUG
AUGUST 2025
Cho Hi Minh

VietFood & Beverage + ProPack Vietnam 2025

Saigon Exhibition & Convention Center (SECC), 799 Nguyen Van Linh Street

Visit our booth VietFood & Beverage + ProPack Vietnam 2025
11-14 MAR
MARCH 2025
Tokyo

FOODEX JAPAN 2025!

Tokyo Big Sight, 3 Chome-11-1 Ariake

See our fair report FOODEX JAPAN 2025!
23-26 APR
APRIL 2024
Singapore

FHA-Food & Beverage 2024

Singapore Expo, 1 Expo Drive, Singapore 486150

See our fair report FHA-Food & Beverage 2024

ABOUT THE PROGRAM

The “Taste Europe!” program, a continuation of long-standing promotional activities, focuses on promoting high-quality European food products such as beef and pork (fresh, chilled, frozen) as well as apples and their products in the markets of Japan, Vietnam, and Singapore. Strategic promotional efforts, including effective business meetings and efficient communication, highlight the unique features of European food — its distinctive taste, quality, and favorable climatic and cultivation conditions, while also emphasizing a commitment to animal welfare.

By enhancing the reputation of the European brand, we underscore the commitment of EU producers to employing advanced breeding and production methods. These practices comply with international standards such as HACCP, GMP, GHP, GAP, ISO, which ensure the safety and high quality of the products offered. The project aims not only to promote European food but also to establish long-term commercial relationships, increasing awareness of European production standards. The program is part of a long-term strategy to strengthen the global position of European food, opening up new opportunities for EU producers.

MORE ABOUT EUROPEAN QUALITY